Overview

  • Managed a team of 8, including 4 designers and 4 front-end developers, which delivered UX solutions for the entire product suite
  • Turned business goals into product strategies and drove product innovations and Artificial Intelligence productization, resulting in increased market reach
  • Transformed silo products into a single SaaS platform, enhancing solution scalability
  • Embraced the complexity of social media data structure and launched user-engaging  dashboards
  • Introduced, integrated and trained product teams to adopt SCRUM methodology, helping multiple teams maintain high alignment
  • Rebranded Wisers’ visual identity to modernize brand image and support future business development.

Challenge & Solutions

  • In this role, I was able to work closely with the CEO and the management team to rebrand, rearchitect and digitally transform the entire product suite of Wisers into a single solution system (WisersOne), helping Wisers to become the leader in Chinese web and social analytics.